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Salesforce and Google Apps

The announcement of Salesforce for Google Apps has again raised questions about why Google hasn’t been successful in getting major corporations to widely deploy its Web-based productivity applications, particularly the Google Apps Premier Edition.

Best Practices for Salesforce for Google AdWords


Search engine marketing is one of the most cost effective ways to generate leads which is why it is so popular with small and large business alike. Below are a few best practices to building a successful search engine marketing machine. ...
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Tell a Friend: A Replacement for that ‘Email a Friend’


Tell A Friend is a brand new JavaScript based widget for blogs and websites that will enable site visitors to send a link of the current web page to their friend(s) via email or through IM like Google Talk, Yahoo! Messenger, etc. ...
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Now that’s a Big PaaS Market


Prominent industry observers such as Dion Hinchcliffe, Phil Wainewright, and McKinsey have been busy lately discussing the rapidly evolving “platform as a service” offerings from companies such as salesforce.com, Amazon, and Google. One frequently...
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Living the Dream - Salesforce, Google and SaaS


We at Appirio have lots of experience at big technology companies (SAP, webMethods, Borland) and classic enterprise software startups. We run Appirio differently from what we saw at these companies. We not only run our business using software...
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Aurora: Making The Movie


When we set out to make Aurora we thought, “This can’t be that hard. We’ve made concept videos before.” But the complexity and ambiguous nature of the production process caught us by surprise, challenging us far beyond our expectations. From a...
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Adaptive Path is Growing


Adaptive Path is growing! As some of you may know, AP recently opened a new branch in Austin, TX. This summer, I got the chance to work in both the San Francisco and Austin offices, and it was definitely a unique experience....
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